East Lake In The Spotlight

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This weekend’s PGA Tour Championship – commonly referred to by the media as Tour Championship By Coca Cola – puts one of Atlanta’s beloved in town neighborhoods into the global spotlight.  One thing that I’ve always liked about this tournament, from an image standpoint, is that it’s both surrounded by a neighborhood and actually in the City of Atlanta.  This is East Lake’s weekend to shine.

When the PGA Championship was played at the Atlanta Athletic Club (in Johns Creek)  in 2011, or the former BellSouth PGA tournament was played at Sugarloaf (in Duluth), I always felt like Atlanta was somehow misrepresented as the host city.  Granted, it really doesn’t matter what a golf fan in Peoria thinks is or isn’t really Atlanta… but to Atlanta-boosters like myself, seeing the Goodyear blimp’s overhead shot of suburban Gwinnett County felt like a weird misrepresentation of the City.  Call me neurotic.

In honor of East Lake’s moment in the spotlight, browse all homes currently for sale in the neighborhood.

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Jon Effron is widely regarded as one of the leading Realtors in Atlanta, working with both buyers and sellers throughout the metro area to maximize their real estate investments. In 2014, Jon was the #1 individual agent at Keller Williams Intown, one of the largest brokerages in Intown Atlanta. Prior to becoming a Realtor, Jon was the Vice President of Development at Tujay Group, an Atlanta real estate development firm. His career pre-real estate included stints at ABCNews.com, eGroups (now Yahoo! Groups) and Elite Traveler magazine, where he served as the Vice President of Marketing.